For certain businesses, the resurgence of travel interest in the wake of the pandemic caught them off guard. However, others adjusted quickly and capitalised on the post-pandemic surge. Why did travel regain such popularity? After intermittent lockdowns, many people found themselves harbouring a pent-up wanderlust, yearning to explore, rather than remaining confined within the same four walls they had grown accustomed to for months.
Latin America has led the charge here, and one country seems to be making use of the lessons the pandemic taught all of us is Mexico. Having carried more than 79 million passengers between January and August last year, Mexican airlines are seeing passenger volume climbing towards pre-pandemic levels.
As the influx of travellers grows, reminiscent of pre-pandemic life, how can the Mexican travel industry adapt to this change?
Improved payment options
As the travel industry returns, the great challenge is adapting to the post-pandemic world, where passengers expect to buy things online and can compare flight offers themselves. Ensuring that consumers’ online experience is efficient and frictionless when checking out is important, which is why payment options must be provided.
Friction remains a persistent challenge for retailers, extending beyond just airlines and travel providers, particularly during the payment process. A seamless and fast payments experience isn't just crucial for travellers when booking their holidays; it also streamlines operations for merchants once tourists reach their destinations.
Overcoming the challenges associated with accepting credit cards issued overseas, such as costs and approval rates, is key. Engaging with a global acquirer, or one with a widespread regional presence, streamlines payment methods, reconciliations, and approvals.
A smart way to address payment issues involves managing risk at the acquiring level, minimising chargebacks and refunds in the future. Previously, this posed a significant challenge for payment operators, leading to fee hikes for carriers as compensation. Now, much of this can be mitigated through the implementation of prevention and authentication tools within eCommerce and MOTO channels. These real-time risk mitigation tools, powered by AI, empower carriers to proactively safeguard against risks from the outset. This represents another avenue through which payment operators can deliver enhanced value to carriers, enabling them to focus on what they do best.
While airlines operate in diverse markets, their payment requirements remain largely similar irrespective of the country. One way to reduce friction, beyond expanding the range of accepted payments, is to collaborate with partners that have in-depth knowledge of the targeted market.